US senator has urged the FDA to investigate Prime drinks, saying parents are buying the cans without realising their high caffeine levels.
Senior Democratic senator Chuck Schumer has called on the country’s Food and Drug Administration (FDA) to investigate Prime Energy, which contains 200mg of caffeine per can – the equivalent of about two cans of Red Bull or six cans of Coke.
“One of the summer’s hottest status symbols for kids is not an outfit, or a toy – it’s a beverage,” Mr Schumer said.
He called the drink a “serious health concern for the kids it so feverishly targets”.
Prime drinks were created by YouTubers KSI and Logan Paul. The sale of the drinks has sparked chaos at supermarkets since their launch.