Threads users down by more than a half

Meta boss Mark Zuckerberg says its new social media platform, Threads, has lost more than half its users.

The Twitter rival rocketed to more than 100 million users within five days of its launch earlier this month.

But Mr Zuckerberg has acknowledged those numbers have now tumbled.

“If you have more than 100 million people sign up, ideally it would be awesome if all of them or even half of them stuck around. We’re not there yet,” he said.

Mr Zuckerberg – who made the comments in a call to employees, heard by the Reuters news agency – described the situation as “normal” and said he anticipated retention to improve as new features were added to the app.






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